Tag Archives: recession

13 Steps to Make Your Business Recession-Proof

Given what’s happening in the catalog world these days, many of you must be thinking about what can be done to help make your business “recession-proof.” While hoping for the best (i.e., a short, mild recession), plan for the worst … Continue reading

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Tough Business Cycles Are Healthy, Even This One

Those of you who read my weekly column regularly know that I’m forever the optimist. That being said, I’m also a realist. I’m also old enough to have lived through several recessions and know that the business cycle we’re now … Continue reading

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Retreat or Advance? What Should You Do in These Turbulent Times?

Warren Buffet recently said, “It’s wise to be greedy when others are fearful.” In recent conversations I’ve had with some B-to-B catalogers, I’ve found that some are aggressively planning to acquire faltering competitors and/or taking steps to grab market share. … Continue reading

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